PJ’s Coffee of New Orleans Kicks off Spring with New Tea Mixers Flavored Tea Beverages
Mar 26th, 2015
PJ’s Coffee of New Orleans Kicks off Spring with New Tea Mixers Flavored Tea BeveragesAvailable in PJ’s 80 Store Locations for a Limited Time
NEW ORLEANS, La. (March 26th, 2015) — It’s springtime and PJ’s Coffee of New Orleans (PJ’s) is mixing things up with a new line of flavored iced teas, which launched on the first day of spring, March 20th. A partnership with Mighty Leaf Tea’s beverage innovation team and Monin Syrups, the flavored iced teas are sold in three refreshing flavors, including Habanero Breeze, Green Tea Mojito and Ginger Peach Palmer. This unique beverage product created by top leaders in the tea industry is available now at PJ’s 80 store locations for a limited time only.
PJ’s Tea Mixers come in three unique flavors:
• Habanero Breeze: Island Breeze iced tea bursting with zesty lime flavor, with a spicy and lingering sweet heat.
• Green Tea Mojito: Green Sunburst iced tea brimming with the refreshing zest of lime and fresh mint.
• Ginger Peach Palmer: A summery sip made with Ginger Peach iced tea, lemonade and pureed peaches.
The iced teas range from $2.20 to $5.40, based on flavor and size.
“At PJ’s, we are constantly working to innovate and provide seasonal variety to our customers. With spring setting in, and summer around the corner, we are excited to launch our new tea mixers – a refreshing change of pace for a hot day,” says Reid Nolte, Director of Marketing & Brand Strategy for PJ’s Coffee. “Thanks to our collaboration with Mighty Leaf and Monin; we look forward to bringing something new to our customers.”
Currently operating over 80 locations in six states, PJ’s Coffee of New Orleans carries a wide variety of Mighty Leaf tea products that are used in PJ’s tea beverages, including iced and hot herbal, green and black teas. Over the last couple of years, the company has grown significantly, introducing new locations and products including single serve cups and 12 oz. ground coffee bags (available in grocery stores and :: More ::Walgreens), as well as its bottled iced coffee concentrate available at PJ’s locations. The coffee company has also become the brand standard for Royal Sonesta hotels nationwide (which began the company’s expansion into the Texas area).